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Marketing Made Simple
- A Step-by-Step StoryBrand Guide for Any Business
- Narrated by: Donald Miller, Dr. J.J. Peterson
- Length: 4 hrs and 19 mins
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Marketing Made Simple
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Publisher's summary
This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone.
Based on proven principles from Building a StoryBrand , this five-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace. In this book, you will learn:
- The three stages of customer relationships
- How to create and implement the one marketing plan you will never regret
- How to develop a sales funnel that attracts the right customers to your business
- The power of email and how to create campaigns that result in customer traffic and a growth in brand awareness
- The keys to wireframing a website that commands attention and generates conversions
The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.
Critic reviews
"'Just heard from one of my clients that she's getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that's just with updating her website." (Amy Schutte, owner of Hudson and Co LLC)
"My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works." (Ian Stewart, owner/creative director of Root Source Digital)
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5 out of 5 stars
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- By: Scott Stratten, Alison Stratten
- Narrated by: Allison Stratten, Scott Stratten
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall4.5 out of 5 stars 53
-
Performance4.5 out of 5 stars 45
-
Story4.5 out of 5 stars 45
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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5 out of 5 stars
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Authentic and genuine people
- By Karin Bertelsen on 06-30-20
By: Scott Stratten, and others
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The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 58
-
Performance4 out of 5 stars 46
-
Story4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
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5 out of 5 stars
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Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
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High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- By: Mark Hunter CSP
- Narrated by: Sean Pratt
- Length: 6 hrs and 10 mins
- Unabridged
-
Overall4.5 out of 5 stars 370
-
Performance4.5 out of 5 stars 315
-
Story4.5 out of 5 stars 311
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
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3 out of 5 stars
-
recycles a lot of common info
- By roland on 04-18-17
By: Mark Hunter CSP
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- By: Brian Kurtz
- Narrated by: Brian Kurtz
- Length: 8 hrs and 43 mins
- Unabridged
-
Overall4.5 out of 5 stars 176
-
Performance4.5 out of 5 stars 154
-
Story5 out of 5 stars 152
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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5 out of 5 stars
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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The Barefoot Executive
- The Ultimate Guide to Being Your Own Boss and Achieving Financial Freedom
- By: Carrie Wilkerson
- Narrated by: Carrie Wilkerson
- Length: 6 hrs and 26 mins
- Unabridged
-
Overall4 out of 5 stars 191
-
Performance4.5 out of 5 stars 160
-
Story4.5 out of 5 stars 163
Don't think you have what it takes to run a business? It's time to reconsider. Carrie Wilkerson offers the opportunity to live life on your terms. Want to start your workday with e-mail and coffee on the back patio? Want the flexibility of joining your fourth grader on an all-day field trip? Are you ready to take that vacation you’ve been planning for years? Then you have a choice to make, and The Barefoot Executive will help jump-start your transition. You’ll learn: Your “why.” The most important question.
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1 out of 5 stars
-
Where is the substance?
- By David on 06-21-12
By: Carrie Wilkerson
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- By: Brian Signorelli
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
- Unabridged
-
Overall4.5 out of 5 stars 46
-
Performance4.5 out of 5 stars 39
-
Story4.5 out of 5 stars 39
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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1 out of 5 stars
-
Should be titled sales and sales management 101
- By James on 12-11-23
By: Brian Signorelli
-
Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- By: Stephanie Palmer
- Narrated by: Judith Brackley
- Length: 6 hrs and 40 mins
- Unabridged
-
Overall4 out of 5 stars 93
-
Performance4 out of 5 stars 72
-
Story4 out of 5 stars 72
Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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2 out of 5 stars
-
Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer
-
The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- By: Chris Lytle
- Narrated by: Gregory Linington
- Length: 5 hrs and 46 mins
- Unabridged
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Overall5 out of 5 stars 266
-
Performance4.5 out of 5 stars 219
-
Story4.5 out of 5 stars 217
Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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5 out of 5 stars
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First Day Confidence
- By Leela Vox on 01-12-19
By: Chris Lytle
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1 out of 5 stars
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Did AI just read a whole book written by chatGPT?
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There are four characters in every story: the victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, Donald will use his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning.
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Modern & Practical Spin on Viktor Frankl’s Work
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Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
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A Primer on Viral & Memorable Marketing
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Coach Builder
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Full of actionable advice!
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Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
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2 out of 5 stars
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Articulation should be considered when choosing a narrator
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Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.
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Negotiations: Get After It 101
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A New York Times best seller, Scary Close is Donald Miller at his best. From the author of Blue Like Jazz comes a story about finding the keys to a healthy relationship and discovering they are also the keys to a healthy family, a healthy career, and a healthy mind. And it all feels like a conversation with the best kind of friend: smart, funny, true, important.
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5 out of 5 stars
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Outstanding book frustrating recording
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500 Social Media Marketing Tips
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- Unabridged
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Overall4 out of 5 stars 6
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Performance4 out of 5 stars 6
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Story4 out of 5 stars 6
Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!
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4 out of 5 stars
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Missing sections
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One Million Followers, Updated Edition
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Overall4.5 out of 5 stars 307
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Performance4.5 out of 5 stars 261
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Story4.5 out of 5 stars 260
In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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1 out of 5 stars
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A Very Poor Read
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$100M Leads
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Overall5 out of 5 stars 2,276
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Performance5 out of 5 stars 2,158
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This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
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5 out of 5 stars
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Better than $100M Offers, But Read Both in Order
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The 22 Immutable Laws of Marketing
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Overall4.5 out of 5 stars 2,060
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As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
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4 out of 5 stars
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Highly recommended, but could use an update.
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By: Al Ries, and others
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Marketing 5.0
- Technology for Humanity
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Overall4 out of 5 stars 61
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Celebrated promoter of the "Four P's of Marketing", Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
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1 out of 5 stars
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Very disappointing
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By: Philip Kotler, and others
What listeners say about Marketing Made Simple
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 06-05-20
Thumbs up to Don & Dr JJ
I can describe the book as very enlightening, empowering and very easy to implement. This should be one of the best marketing investment I have made.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- antonio smith
- 03-23-21
A must read/ listen for all
this book was outstanding. the value of the information in this book is at least in the millions. My mind set on Marketing has been forever changed. I been in business for 10 plus years and I have been taking to school with one read/ listen. I can't wait to listen again.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Jonathan Baha'i
- 07-16-20
concise and to the point
a great summary of points to follow with no filler. now I think I should listen to the authors other audiobooks for indepth knowledge.
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Written by Shareef Mahdavi
- 05-14-20
Powerful
Confusion in our messaging is common . This book and the exercises go a long way towards creating simplicity, which the key to successful communication.
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Overall5 out of 5 stars
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Performance4 out of 5 stars
-
Story5 out of 5 stars
- Bonnie Clark
- 03-16-21
excellent and thorough
Donald Miller doesn't hold back in what he shares to help market any business in a way that relates to people and generates sales.
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- Skip Rolquin
- 01-27-21
Great content with supporting docs to get it done
Loved your straight forward approach with content and worksheets. Had to listen at my desk to work the sheets. After I was dine I worked on a 10 minute presentation using your step by step approach.
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- nancy
- 02-19-22
Absolute Must Read
This book simplifies and provides tangible checklists and templates to building out a marketing funnel that can epically change you business.
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- F. Mandujano
- 08-02-20
Love it from beginning to end
Not just an audio book but a business success manual, so much practical advice you won’t regret it.
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4 people found this helpful
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- Gregg Robbins
- 09-27-20
Easy part is done,
loved it, now to apply the process to our retail business. easier said they done when operating on a limited budget. bsk university is an additional bonus, wished dave Ramsey would apply this principle. thanks and we will give it a shot and since we are a specialty food business will send u an email, lol.
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- 1F2Ns
- 01-23-21
This was a great refresher
This was a quick read and flowed really well. I'm happy with the step by step reminders from it.
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